"Nike's Big Bet" is an inspiring documentary that delves into the revolutionary marketing strategy of the iconic sportswear brand, Nike. This compelling film follows the journey of Nike's bold decision to sign an unknown rookie basketball player, Michael Jordan, and the impact it had on the company's success. Through exclusive interviews and behind-the-scenes footage, viewers will witness the risks and challenges Nike faced in their big bet, and how it ultimately transformed the landscape of sports marketing. With a powerful | |
Rating: 6.4 Year: 2021 Duration: 82 min |
Views: 14 Categories: Documentary, Sport |